Agency landing page ideas to improve customer experience

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Agency landing page ideas to improve customer experience

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Key quotes:

  • "If you answered “Yes” to any of these questions, then read on to see 10 excellent landing page design examples that I have hand picked just for you! The large headline text and contrasting blue CTA draw me down the page, where the body copy is laid out in an easy-to-read manner and informs me of the offer I am about to download."
  • "You might be looking at this one and saying, “This doesn’t scream excellent landing page design.” But what you have to realize is that it’s not about how cool it looks."
  • "This landing page has it all; it’s got an attention-grabbing headline, a sub-header, a short bulleted list of benefits, an engaging image, a simple form with just the right amount of fields, and a nice BIG orange CTA."
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Transcript: What is going on to malanez how's it going it's Chris here I'm gonna give you guys a few few seconds to trickle in I know we got got a bunch of folks topping on today super excited to get started what's going on Mario Kim Julie Oh awesome who's excited for this webinar we got a lot going on today very all right we'll get started in just a second just let the last folks dribble in and so we just open it up flood him through very cool awesome going on everybody you don't know I am crisp from appSumo and today I am super excited because we're doing a webinar with one page and we have Cohen who's the founder of add page it's a super cool tool for those of you don't know it's a fully white labeled landing page builder that keeps things separate and simple for all of your clients so if you're running an agency wanna start an agency need a way to build landing pages that convert for your clients this is a great tool for it I'm super excited to get started but first off to two pieces of housekeeping one... See more →

Key quotes:

  • "The main headline of each section of this product page has bold, succinct copy: “Small credit card reader, big possibilities.” The rest of the page is clearly organized headlines — which kind of read like answers to frequently asked questions — plenty of white space, succinct copy, and appropriate images."
  • "Rent the Runway has an individual product page for every dress it carries, with all the information a customer could want — images, measurements, fabric, price, and reviews."
  • "[Click here to see Rent the Runway’s full product page.] Coin is like a credit card, but better — it actually keeps the information from all of your credit cards in one place."
  • "It’s a hero image of people hiking a mountain, who we can imagine are wearing Fitbits, with the copy, “Energize your day.” As you scroll down the page, it goes through four quick steps explaining how the product works."
  • "Each of those calls-to-action leads to a different product page that’s colorful, clearly written, and very comprehensive."
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Key quotes:

  • "Regardless of what your business is selling or the conversion action you hope to instigate, it’s helpful to get inspired by seeing what other great landing pages look like."
  • "And because there’s no one “right” way of doing a landing page, you’ll want to check out examples from lots of different industries for different stages of the buying process."
  • "This page is clearly designed for three different types of visitors: those who want to learn something, those who want to teach, and parents who are interested in using Khan Academy for their kids."
  • "There’s also a recurring CTA: “Start learning now.” As soon as viewers feel they have enough information, they can click the CTA to get taken back up to the form at the top of the page without having to scroll."
  • "We love the playful little aside — “(Hint: It’s Wine)” — that Club W included below the header of their corporate gifting landing page."
  • "Case in point: Taster’s Club, which immediately serves up those very two CTAs on its landing page — which also happens to be its homepage."
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Key quotes:

  • "Cute and catchy hero illustration sets the positive mood and informs about the nature of the service letting all the other content be readable and clear on the airy light background."
  • "The page design is built around a prominent and a bit experimental hero illustration setting the original visual style and catching users’ attention."
  • "This design features a landing page of that kind: its goal is to promote an art exhibition and let users quickly buy tickets."
  • "This web design with a prominent hero illustration is right about that: it’s a page created for the web platform that helps artists and their clients easily find each other and together make the world even more beautiful."
  • "This landing page was designed to promote a digital product of that kind: it allows users to build interactive maps for their smart homes, offices and even public spaces."
  • "The prominent hero illustration won’t let the user pass by, tagline and description present the key benefits of the offer and CTA button engages the user to try the tool for free."
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Key quotes:

  • "And that’s because the types of people that tend to be on LinkedIn are they exact audience you’re looking for as an agency: other businesses."
  • "Here’s an example of this from Digital Marketer: If you’re interested in getting started with retargeting ads, check out 5 Great Retargeting Examples and Ideas for Inspiration."
  • "Creating a Google Business Page listing isn’t going to drive a wave of new traffic overnight (similar to SEO), but it can help add to the discoverability of your company and website over time."
  • "Rather, Quora is a place where you can establish credibility, help to thoughtfully answer peoples questions, and then provide information via links to blog posts, service pages, and other relevant content on your website."
  • "Here’s an example of a recent article posted on a Writing on LinkedIn group: As you can see posting content this way is a good way of getting in front of a relevant audience and starting a conversation around your different types of content."
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What customers & experts say

Leslie
Leslie Customer / Social Theory

“What I appreciate most about B12 is its user-friendly interface. Not only do they build websites that look modern and great, but they’re also incredibly easy to manage and update. Whenever I have information that needs changing on my website, I can do it easily on my own.”

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Andrew Customer / Heroes Homestead

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Heidi
Heidi Customer / CD Roma

“Since the launch, we’ve gotten more form submissions to inquire about our catering service and menu options. On top of that, I’ve noticed more customers who found out about us through our website before coming down to dine! The traffic we’ve realized in the short time the site has been online is very impressive.”

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Freddie
Freddie Customer / Suffolk Equity Partners

“B12 is amazing! You get a high-quality design for the price of DIY. It's really remarkable.”

Dan
Dan Customer / Dan Garcia Photography

“B12 bookings is truly one of the best features of my web page. My customers can always get in touch with me with this awesome tool.”

Joseph
Joseph Customer / Founder Collective

“It was such a pleasure to work with B12. Their technology made the web design process easy and the B12 team helped us launch a website we love! We're proud to be an investor and a client.”

Debra
Debra Customer / A New View of Food

“B12 has positively impacted my business with its wide variety of integrations, such as the bookings integration! I’ve been getting more emails from potential customers who are able to book online and schedule consultations with me easily. I’m not tech savvy, so if you’re like me, having a company like B12 to work with is incredibly helpful.”

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Liam
Liam Sales at B12

“B12 aims to help small business owners by saving them time to focus doing what they do best — running their business. We want to help them increase their bottom line by providing high-quality websites at a fraction of the price charged by boutique agencies and other DIFY providers.”

Rick
Rick Customer / Rick Finbow Enterprises, LLC

“I think it's great that B12 is watching out for me. I'm reminded to update my website and I get ideas. I like that I'm not in it alone.”

Shane
Shane Customer / Spike On The Water

“The B12 website editor is so simple to use. I added a bunch of images, reworked text, linked my products, adjusted form links, and even got an animation flying around my footer. The experience with B12 has been amazing. Building a quality website is now fast and affordable.”

Willie
Willie Customer / Urlife Now Fitness

“I like that someone is monitoring my website every month and making suggestions for how to improve it.”

Princess
Princess Customer / Clear Visions Consulting Services, LLC

“I need \[B12] recommendations. As I add new courses to my website, I need to make sure that I'm fresh, I'm sharp, and I'm up to date.”

Anne
Anne Customer / Grit and Grace

“The value of the B12 website was there from the very start. I noticed more traffic coming in immediately, which is hugely important for me. Knowing that B12’s tools are constantly optimizing my website for search engines offers me peace of mind. It helps me focus on running my business instead of trying to figure out how to run a website.”

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