Subpage - All-in-one Website Builder

Pricing:

freemium

Subpage offers a no-code approach to building subpages for business websites. This allows users to add features like help centers, roadmaps, and blogs to their existing website.

Notable features:

SEO-optimized blog publisher
Product engagement tracker
Help center
Talent acquisition features
Legal compliance tools

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B12 AI Website Builder

Subpage

Best for

Service businesses that need a website + client workflows (intake, scheduling, invoices, eSignatures) in one place.

Teams that want to spin up simple AI-generated pages or micro-sites quickly.

Platform type

Fully hosted AI website platform with built-in client tools and optional expert help (design/copy/SEO).

AI page/site generator with a lightweight editor for fast publishing.

How pages are created

AI drafts a tailored site in ~60 seconds; refine via drag-and-drop + AI Assist.

Prompt-based generation creates sections you customise in the editor.

Lead capture

Native contact & client intake forms on your domain + contact manager.

Basic forms/CTAs depending on template and plan.

Client workflows

Online scheduling, intake forms, payments & invoicing, contracts & eSignatures.

Primarily page creation; deeper workflows via integrations/external tools.

Blogging & SEO

Built-in blog + on-page SEO; AI Assist for pages/blogs/emails.

Core SEO controls aimed at quick publishing.

Payments

Accept payments and send invoices from your site (service-first workflows).

Payment options vary by plan/integrations.

Ownership & domain

Use your own domain; full control of pages, branding, CTAs, and client flows.

Custom domains on paid tiers; control depends on editor features.

Maintenance

Low — B12 manages hosting, security, and updates.

Low — hosted platform; you manage chosen add-ons.

Support model

Self-serve + access to B12 experts inside the platform (design/copy/SEO).

Self-serve resources; support depth varies by plan.

Your brief → a live, client-ready site - start with our website creator AI and add forms, scheduling, and invoicing as you grow.

How is B12’s AI website builder different from Subpage?
B12 is built for service businesses. Beyond an AI-made site, you get client intake, online scheduling, payments & invoicing, and eSignatures in one platform.
Can I move from a Subpage site to B12 easily?
Yes. Generate a free B12 draft in about a minute, then use AI Assist to recreate pages and add service workflows—no plugins or separate hosting to manage.
Does B12 include SEO and blogging out of the box?
Yes. B12 has a built-in blog and on-page SEO tools, plus AI Assist for website copy and posts. Expert help is available inside the platform.
Is B12 better if I need bookings, invoices, and contracts from day one?
If you’re a consultant, coach, or agency, B12 lets you capture leads, book meetings, invoice, and eSign contracts directly from your site.

The best AI website builder for businesses

Draft your business-ready website in only 60 seconds, with all the features you need to better attract, win, and serve your clients online.

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Everything your business needs to thrive