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How to migrate your existing website to an AI website builder

13 October, 2025 ·AI how-to guides
How to migrate your existing website to an AI website builder
Transition your website to an AI builder and enhance your online presence confidently. Discover practical steps and tips to simplify the process.

Moving your site to an AI website builder like B12 is becoming a smart move for businesses that want speed, simplicity, and stronger online performance. Instead of rebuilding from the ground up, you can migrate your website to an AI website builder and carry over your best pages, branding, and content—then give them a boost with automation and modern design.

With the best AI website builder, updates only take a few clicks, and you get powerful extras like scheduling, invoicing, and email tools built right in. That means running your business online feels less like a chore and more like a smooth part of your workflow. Plus, the entire website building process is faster: in just a few minutes, you can have a professional, fully functional website that’s mobile-friendly, SEO-ready, and designed to grow with your business. By letting artificial intelligence handle the heavy lifting, you get a custom site that looks sharp, works seamlessly across devices, and requires no coding skills.

Why businesses migrate to AI website builders

Switching to an AI-powered website builder isn’t just a passing trend—it’s a game-changer for modern online businesses. Instead of struggling with outdated tools or paying high fees for constant updates, companies can now take advantage of platforms that use machine learning to streamline web design, automate tasks, and optimize customer engagement.

Pain points with traditional websites

Many small businesses continue to use their old platforms for too long. Despite having a drag-and-drop editor, many traditional websites often come with high maintenance costs, clunky systems that are tough to update, and designs that quickly become outdated.

Updating even small details can mean hiring a developer or waiting weeks for changes to go live. Over time, that frustration builds, and your site ends up holding your business back instead of moving it forward.

Benefits of AI website builders

One of the key benefits of an AI site builder like B12 is that it makes everything easy for the user. You can build a website with AI that sets up in just a few minutes, guided by your answers to a few simple questions. From there, the AI website design generator can deliver smart layouts, generate SEO-friendly copy, and even integrate with built-in tools like scheduling and invoicing.

You’re also not stuck waiting on developers or juggling plugins. Instead, the AI site builder continues to learn and refine your website over time. This ensures you have a fully responsive and modern professional website that reflects your brand and is ready to serve customers.

Preparing for website migration

Before you migrate your website to an AI website builder, it’s important to get organized. Migrating from a traditional website builder to an AI builder like B12 doesn’t mean starting over.

Instead, you only need to carry forward the strongest parts of your entire website while setting the stage for smarter automation and all the features you’ve been missing. If you plan to transition from a traditional builder to an AI builder like B12, here are the key steps to take:

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Step 1: Audit your existing site

Before you migrate your website to an AI website builder, review your entire site and understand what’s working. Examine SEO, page speed, and user engagement to identify the strongest parts of your custom website that you want to carry forward. At the same time, note which sections feel outdated, seem to underperform, or no longer fit your goals. In doing so, you’ll set the stage for an AI website that builds on your best assets while streamlining the rest.

Step 2: Gather inspiration

The next step is to start collecting ideas. Check out competitor sites, save designs that catch your eye, and jot down features you’ve always wished your custom website had. It can be the appealing visuals, enhanced user experience, an online store, better responsiveness on mobile devices, or an SSL certificate for security. These details help the AI builder create an AI website that delivers all the features your customers expect.

Step 3: Back up your existing site

Creating backups is an important step, so don’t skip this. This acts as insurance, giving you reliable reference points if you ever need an image or generate SEO-friendly copy in the future. Think of it as your safety net during the website migration guide process. A backup can be advantageous, especially when using an AI website creator or planning to migrate to other AI website builders. This way, nothing gets lost in the entire process.

How website migration works with B12

B12 is considered the best AI website builder for companies and solopreneurs who want to migrate from a traditional website to one that’s AI-powered. If you’re one of these people, you’ll be surprised at how straightforward the entire process is.

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Share your business description

You’ll start by answering a few questions about your business—what you do, who you serve, and how you want your site to feel. The AI assistant uses those details to generate a professional website in just a few minutes. The AI builds layout designs and features based on what you want to keep or change on your AI-generated site.

What carries over vs. what doesn’t

One of the key things to expect is that the website building process is not a copy-paste job. Your old site won’t be replicated pixel by pixel. Instead, the AI website maker carries forward the best parts, such as branding personality and messaging.

Some content may need tweaking or reformatting while the visual design is refreshed—not copied—but that’s all part of website creation with powerful AI tools. The result is a sharper, fully functional site that’s for search engines to recognize.

Collaboration with B12 experts

What’s great about B12 is that your AI isn’t running wild on its own. After the AI-generated website is drafted, B12’s human designers step in to refine it. They’ll adjust visuals, improve SEO, and ensure your custom site represents your brand. With their assistance, you’ve got a support team fine-tuning everything, so you're not left alone.

Key considerations during migration

A successful website migration is about balance—carrying forward the elements that already work while upgrading what doesn’t. With a modern design system that you can fully customize, even without advanced coding experience, the website building process becomes smoother and more strategic. Done right, it’s a true game-changer that sets the stage for a fully functional, future-ready site.

SEO preservation

Losing your search rankings during migration can sting. A solid website migration guide should cover 301 redirects, metadata, alt tags, and schema. With B12’s AI website maker, you get powerful AI tools and support to keep your site optimized for search engines. This ensures your dream website remains visible while offering a fully functional website experience, even if you don't have limited technical knowledge or coding experience.

Brand consistency

Your fonts, colors, and logos carry recognition. They should look the same on your new AI website creator as they did before. Keeping your voice and messaging style consistent makes the new design feel like an upgrade, not a departure.

Content review

There’s no better time to clean house than when you migrate your site to an AI website builder. With built-in AI tools, you can rewrite old text through an AI writer, add fresh CTAs, and use powerful AI features to expand on your services. With B12’s AI Assist, you can quickly generate SEO-friendly copy, making your website migration experience smoother and more effective.

Common migration mistakes to avoid

Not every migration goes off without a hitch. Watch out for these pitfalls:

  • Skipping a thorough site audit and bringing over weak content, even if you’re ready to launch on a custom domain.
  • Expecting a carbon copy instead of letting AI give a fresh web design and provide reliable hosting, complete with a free SSL certificate.
  • Forgetting to set up redirects, which can seriously damage your SEO rankings.
  • Overloading the AI with vague or conflicting descriptions. This makes it harder to build the site you want.

Success story example

Many businesses have already made the switch to B12 and have seen the payoff. These companies have seen the benefits of migrating to a more reliable website builder like B12.

Infocus Payroll

InFocus Payroll migrated its outdated site to B12. Their old platform made updates a headache, and the design didn’t reflect their professionalism. With B12’s AI-powered website builder, they launched a fully functional website that matched their brand and offered a better client experience. Instead of relying on heavy technical skills, they could easily bring client ideas to life through an intuitive design process.

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Maxwell Tillman

Similarly, Maxwell Tillman, a law firm based in Birmingham, AL, wanted a custom website that communicated trust and clarity. B12’s AI site builder provided them with a modern layout, a mobile-friendly design, and built-in features that made client interactions smoother—all without requiring coding experience. The AI describe feature helped their team quickly turn concepts into polished web copy, so the firm could focus more on serving clients than on website management.

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Migrate your website to B12's AI website builder today

Through migrating, you are presented the opportunity to upgrade, while giving your strongest content, branding, and design a fresh home on the best AI website builder. With B12, you have an AI-generated website that’s fresh, professional, and fully responsive. You also get speed, automation, and a fully customizable site without the hassle of coding or long wait times.

If you’ve been stuck with a site that feels outdated or hard to manage, now’s the time to see what a smarter platform can do. Try B12’s AI website builder today and see how your current site can evolve—even without advanced tech skills.

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