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11 most common scalability issues in AI website builders

AI website builders let you create websites even without any coding skills or hiring a web developer. These platforms are ideal for non-technical users who want to build their dream websites, whether it’s an online store or a service-based professional website.
But here's the catch: while you get to start simple, you eventually encounter problems the moment you decide to grow their AI-generated website. And the ironic part is that your online platform starts to experience various issues once your business starts to peak, keeping you from achieving your goals.
This guide walks through the most common scalability problems people encounter and how modern AI website generators are starting to address them to ensure a better website creation experience.
The 11 most common scalability issues
Below are the common issues users run into most often after launching an AI-built site, especially after a simple setup transforms into a complete website.
1. Limited customization for complex sites
Picture this: you choose a free AI website builder, and it crafts out a nice AI-generated website based on a few prompts about your business website's purpose. At first, it's smooth sailing with that drag-and-drop editor, but when you want a custom site with attractive layouts, like most stunning websites you see online.
While it’s tempting to have stacking service pages for your marketing agency or add e-commerce features for your online store, working on rigid templates can be a problem. So, you end up getting stuck and unable to fine-tune your website.
To resolve this issue, some free AI website builders offer the creative services of a human-assisted design team. This option allows you to craft responsive websites that align with your business’s brand identity without calling a web developer.
2. Weak CMS or blogging capabilities
With AI text generation, a basic AI tool inside a site builder can generate blog posts with SEO-optimized content almost instantly. You describe your niche in a few words, and the builder generates a complete website with a homepage and supporting pages in just a few minutes.
However, things can get tricky when you need a real CMS for ongoing updates. A great example is a real estate pro who’s publishing new listings every week and making older content easy to manage. A more advanced AI website design generator option will have stronger, structured tools, enabling business websites to become more blog-ready, as relevant keywords flow naturally and attract clients.
3. Difficulty adding new sections or expanding navigation
Early on, your fully functional website begins with these pages: home page, about page, services page, and contact page. However, after adding a portfolio or online store, the website navigation turns into a maze as the links break or the menus overflow. Users with no technical expertise can get frustrated fast, especially if the AI website creator lacks intuitive interface-tweaking capabilities.
Thankfully, modular layouts in smarter builders can address this concern. Their user-friendly features allow you to create new sections for your AI-generated website. That way, you can expand your custom domain website without experiencing any hassle.
4. Poor performance under high traffic
Speed issues often appear right after the traffic spikes. Some AI builders rely on weak hosting infrastructure. This often leads to slower load times and uneven uptime. Issues like this can be frustrating, especially when you’re paying for reliable hosting and expecting smooth performance.
Newer platforms pair AI-powered websites with modern hosting stacks, site optimization, automatic image compression, and smarter caching. The result is responsive websites that hold well under pressure – something you’d expect from websites generated by the best AI website builders.
5. Limited SEO control
One surprising reality with many AI website design generators is how much on-page SEO control they quietly restrict. Users often assume every website builder lets them edit URL slugs, schema markup, or set up 301 redirects, especially when the tool promises built-in search engine optimization (SEO). In practice, many platforms lock those basics behind limitations, which makes it harder for an AI-built website to compete with other professional websites for first page ranking in search engine results pages (SERPs).
More advanced builders offer deeper SEO settings, giving access to metadata, structured markup, redirects, and direct connections to Google Analytics. That level of control becomes essential once traffic affects leads, sales, and long-term growth. These are crucial metrics that don’t just make your website look good, but also perform, business-wise.
6. Lack of integrations with business tools
Business websites rarely stand alone. Booking appointments, collecting payments, sending invoices, and managing leads all depend on connected tools working behind the scenes. When an AI-generated business site can’t integrate platforms like Stripe for payments, or Calendly for scheduling, the site starts to feel incomplete and slows down day-to-day operations. That friction adds up fast, especially for service-based businesses that rely on speed and organization.
An AI website builder with a built-in ecosystem removes that bottleneck. Platforms like B12 include e-commerce functionalities such as invoicing, payment systems, intake forms, and customer relationship management (CRM) tools, allowing businesses to operate efficiently without patching together third-party services.
7. No version control or collaborative editing
For solo founders, making tweaks to your website often goes smoothly. But the same can’t be said for team collaborations. One wrong edit or accidental save can overwrite hours of work across one or more websites, especially when there’s no version history or multi-user access to fall back on.
Newer builders now support multiple editors, change tracking, and safer publishing workflows. It may sound like a small feature, but it prevents avoidable mistakes and keeps updates stress-free, which matters a lot for non-technical users working together.
8. Hard to manage multi-language or international content
Reaching a global audience adds another layer of complexity to any business website. Many AI builders offer basic translation, but managing multiple languages across pages can quickly turn messy, especially when navigation, URLs, or language switching don’t work smoothly. Even with paid plans, the experience can feel clunky if there’s no auto-switch or consistent structure across languages.
More modern platforms introduce multi-language frameworks that keep the site’s structure intact while letting content adapt by region or language. That setup is especially helpful for brands using a custom domain or their own domain across different markets, where consistency and clarity matter just as much as translation itself.
9. Inflexible database or dynamic pages
Most basic builders are built around static pages, which is fine for a simple brochure-style site on a free domain. The trouble starts when you need directories of services, dynamic client testimonials, or growing listings. Without directories or dynamic lists, your website may feel frozen, keeping your business from growing.
Smarter platforms solve this with dynamic content modules. These systems allow AI tools to pull from a single data source to generate listings, feeds, or collections that are automatically updated. It turns an AI-built website from a static snapshot into something that feels alive and flexible, especially for marketplaces, portfolios, and resource-heavy sites.
10. Challenges in replatforming later
Some AI builders turn into a one-way street once you’ve committed. Exporting websites generated on the platform can feel nearly impossible, with content locked behind proprietary systems and custom elements that don’t transfer cleanly. For founders who’ve already built a fully functional website, that kind of lock-in creates hesitation, since switching tools might mean rebuilding everything from scratch.
Better platforms ease that risk with transparent export options and migration tools. Clean data exports, reusable content, and guided transitions let you move your polished website without losing key pieces along the way. The process feels far less stressful, since your entire site moves with you instead of being rebuilt from scratch.
11. Limited analytics + optimization guidance
Many builders stop at a basic Google Analytics connection and call it a day. You can see page views, but there’s little explanation for why certain pages underperform, which SEO tweaks matter, or how mobile responsiveness affects results. Without clear insights, an AI website maker leaves site owners guessing instead of improving with confidence.
More advanced platforms bridge that gap by pairing analytics with AI-driven recommendations and human strategy. Instead of raw numbers, you receive guidance on content, layout, and performance fixes that give you actionable insights. It turns analytics from a scoreboard into a roadmap for growing websites.
How modern AI builders solve these scalability issues
Modern AI builders offer features designed to address common scalability challenges. These 5 capabilities include the following:
1. Modular design
This changes how an AI-generated website grows over time. Instead of being locked into rigid templates, you can add, rearrange, or expand without affecting the layout. This approach keeps business websites flexible as services, pages, or navigation grow beyond the original setup.
2. Integrations
When payments, email, scheduling, and intake forms plug directly into your fully functional website, workflows stay simple and connected. These built-in integrations save time by keeping multiple tasks in one place, making it easier for non-technical users to manage day-to-day business operations without relying on external apps.
3. Human-assisted refinement
While AI text generation can draft layouts and copy in just minutes, human input helps shape tone, structure, and usability so the site feels intentional. The result is a more professional website that doesn’t look rushed or overly generic.
4. AI suggestions
This feature helps site owners spot issues they might overlook. These AI tools scan layouts, content, and structure to recommend SEO fixes, page improvements, or mobile adjustments based on patterns seen across websites created at scale. For busy users, it’s like having a quiet second opinion built into the editor.
5. Enterprise features
Enterprise features support growth when traffic and complexity increase that ensure your site doesn’t slow down or introduce new risks as your business grows. Things like reliable hosting, performance handling during traffic spikes, and stronger permissions keep your custom domain site stable as demand rises.
Why B12 scales better than most AI builders
When your AI-built website needs to grow beyond the basics, B12 stands out by combining smart automation with features that support real-world business needs.
Here are the 5 factors that make B12 stand out when it comes to scalability:
1. Human-assisted design
B12 pairs artificial intelligence with real designers through human-assisted design, turning your AI prompt into a custom site that fits your business needs. This approach gives you speed without sacrificing control, so even complex AI-built websites, like those with custom e-commerce features, feel polished and purposeful.
2. Integrations built-in (payments, scheduling, invoicing)
Instead of relying on separate tools, B12 comes with built-in payments, bookings, invoicing, and contact forms that feed directly into your CRM. Everything runs smoothly from a single dashboard, letting non-technical users manage business operations without extra apps or added cost. For marketing agency professionals, this streamlines workflows across all websites created on the platform.
3. Modular layout system
The modular layout system makes it easy to expand your complete website without breaking navigation or design. Adding new pages, sections, or dynamic features happens effortlessly in the website editor or B12’s AI Agent feature, keeping everything organized and user-friendly.
Whether your site grows from 5 to 50 pages, it scales cleanly. This preserves the polished feel of your professional website.
4. SEO flexibility
B12 gives you deeper SEO control, including editable slugs, schema markup, and redirects, so your responsive websites stay visible to search engines. Built-in suggestions for relevant keywords and integration with Google Analytics help you monitor performance and optimize SEO-optimized content continuously.
5. Fast hosting + strong performance
With reliable hosting, B12 sites remain fast and stable even during traffic spikes. Pages load quickly on mobile and desktop, keeping visitors engaged and boosting conversions for your AI-built website. Coupled with mobile responsiveness and smooth performance, it ensures your stunning websites look professional and function seamlessly at any scale.
Conclusion
AI website builders have improved, particularly in generating professional, fully functional websites. However, while many platforms have been enhanced to handle better growth, not all are built for the long haul. This is why you need to choose the best AI website builder designed for generating websites fast and scaling your business website the moment you decide it’s time to grow.
When it comes to scalability, choosing a platform that grows with you makes all the difference. B12’s AI website builder is designed with this in mind, helping businesses expand without limits. Curious to see it in action? Contact us for a demo or try our AI website builder and experience how easily your site can grow.
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