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Making sure your website is accessible and compliant isn’t just about following rules. It’s about giving everyone a fair chance to connect with your business. Even tiny tweaks like labeling images or using clear headings can make your site way easier to navigate for folks with disabilities and stop people from getting frustrated and leaving.

That’s where B12 comes in. With built-in AI website accessibility tools, you get a site that’s welcoming to all visitors and takes care of the technical side of compliance for you like alt text, cookie banners, and mobile-friendly design.

If you need tools to build an ADA-compliant AI website, B12 has you covered. Its accessibility features work in the background so your site looks great, works smoothly, and checks the boxes for both legal and customer needs.

Why should your website be ADA and GDPR-compliant?

Legal requirements

If you’re running a business online, you want your entire site to meet accessibility and compliance standards. 

In the U.S., the ADA sets accessibility rules, so people with disabilities can access information easily. Skip this, and you’re not just shutting out potential customers; you could be opening the door to legal risks and potential lawsuits.

In Europe, the GDPR covers data privacy, which means you need to be careful with how customer information is collected and stored. For example, keeping customer emails in a shared spreadsheet? That might technically break GDPR rules, something many small businesses might overlook. 

If you serve clients across borders, sticking to ADA and GDPR is the easiest way to stay on the safe side.

Business benefits

An accessible site naturally reaches a wider audience, including those with visual and hearing impairments. In essence, this means more opportunities for your business. Making your forms easy to use can stop people from leaving mid-checkout, for one. It also builds trust. 

Business owners often tell us their old site looks like a college student made it or feels too generic. By using a GDPR website builder and creating a compliant website, you show visitors you’re professional, credible, and serious about giving them a good experience. 

Clear headings and image descriptions also help Google figure out your site, so more people can find you online. On top of that, compliance cuts down on stress. Instead of worrying about complaints or outdated practices, you can focus on growing your business. 

For example, a consulting firm using B12 rebuilt its outdated website into an accessible, mobile-first site. In just a few weeks, they doubled their client base and website traffic and saved over 10 hours a week on lead capture. With B12’s accessibility features, you know your site is set up to protect your brand and support your customers from day one.

How B12 makes accessibility easy by default

B12 built-in accessibility best practices

With B12, you create accessible websites right from the start. That means your website is designed to be easy to use for everyone, without you needing to chase down technical fixes. B12’s AI builder has powered over 3 million websites, helping small businesses meet accessibility standards. 

The platform uses semantic HTML, which makes your site easier to understand for screen readers, image recognition technology, and assistive technology tools. B12 ensures visuals are described accurately. This is especially important for visitors with visual impairments, helping them move through your web pages without frustration.

Remember: no matter how great your content is, it won’t help if people can’t read it on their phones. B12 makes sure your text is easy to see and your layout works everywhere.

• Responsive layouts: Your site works smoothly on any device
• Color contrast: Text is easy to read against the background
• Readable fonts: Visitors can browse without squinting  

These details may seem small, but they make a big difference in how professional and user-friendly your site feels.

And since most people are browsing on their phones, B12 builds sites with a mobile-first design. That way, your site isn’t just “okay” on a phone; it’s actually enjoyable to use. If your old site feels clunky or not modern enough on mobile, this is where you’ll notice the upgrade right away.

Resources and guidelines

Accessibility also means following the right standards. B12 follows WCAG (Web Content Accessibility Guidelines), which covers giving you the capability to add alt text to images, building accessible online forms, and structuring content for readability. 

These aren’t just boxes to tick. They’re best practices for making your site easier for real people to use.

But your site’s accessibility isn’t something you set once and forget. As your business grows and you update website content, it’s smart to test accessibility regularly by:

1. Running quick AI-powered accessibility audits
2. Using free AI accessibility tools like WAVE 
3. Performing manual testing with screen readers 
4. Asking real users for feedback

Business owners across industries often tell us their old sites “don’t reflect our brand quality” or “make it hard for customers to find what they need.” Staying on top of accessibility issues helps prevent those problems while keeping your site compliant and user-friendly.

Compliance features in B12 websites

GDPR compliance

If you’ve ever worried about whether your site checks the right boxes for privacy laws, B12 has you covered. Every site automatically comes with cookie banners, so visitors know upfront how you use their data. No plugins or AI-powered widgets to install or code to tinker with. It's already built in, and you only need to enable it.

Adding privacy policy and terms of service pages is just as easy. You can drop them into your site without needing a developer or wasting hours figuring out settings. These pages aren’t just about legal compliance; they also help your business look more professional. 

We often hear from business owners that their old site doesn’t project credibility. Having clear policies in place instantly makes your site feel more trustworthy.

Secure infrastructure

Security is another area where B12 takes care of the heavy lifting. Every site runs on HTTPS by default, which gives you that little padlock icon in the browser bar. Visitors may not notice the tech behind it, but they’ll notice if it’s missing, and they’ll wonder if your site is safe.

With B12, you don’t have to worry about setting up certificates or dealing with technical stuff. B12 keeps your site automatically secure, which means your customers can browse, fill out forms, or share their info with confidence. It’s one less thing on your plate and one more reason to feel good about how your site supports your business.

How B12 combines AI and human experts for accessibility and compliance 

AI tools handle the foundations

Here’s how B12’s AI handles accessibility automatically:

1. The process starts with an accessible website design with AI, creating accessible layouts and content right away. 
2. Using contextual understanding, the AI automatically fixes the layout.
3. It ensures mobile-friendly pages and navigation that actually makes sense for visitors.

For a lot of business owners, this is a game-changer. Instead of crossing your fingers and hoping your site meets accessibility laws, artificial intelligence gives you a solid foundation from the start.

Human experts refine accessibility, compliance

No two businesses are exactly the same. Certain industries like finance, healthcare, and law need stricter compliance. AI might flag a form as accessible, but a human helps ensure sensitive disclaimers in healthcare or legal services meet exact regulations.

That’s where the B12 team steps in. Our designers and specialists can adjust the details, like making sure your site hits WCAG compliance standards, addresses complex accessibility adjustments, or covers extra policies your industry needs.

This mix of AI and human input is what makes B12 different. The AI gets your site live quickly, and the experts further improve accessibility and make sure it’s aligned with your business goals. 

For professional services especially, where business owners often say they need a site that really projects legitimacy, that extra layer of human oversight helps your website feel more credible and trustworthy from the start.

Steps to keep your website accessible as it grows

Responsible editing and accessibility checks

Getting your site accessible at launch is a big win, but the job doesn’t stop there. Every time you add a new page, upload images, or tweak your copy, make your content accessible so all visitors can engage with it. To keep your website accessible as it evolves, follow these tips:

• Even if alt text exists, generic phrases like ‘image1’ don’t help anyone. Specific descriptions are key.
• Keep your headings in order, too. Headings are road signs that guide readers (and search engines) through your content. Stick to a logical flow, like H1 > H2 > H3.
• Always check for readability. Use clear fonts, make sure your text color pops against the background, and break things up into shorter paragraphs. Many business owners tell us their old site looked hard to read or unprofessional, which can turn people away. A few simple edits keep your site clean and welcoming.

Most website builders rely on plugins or extra software to handle accessibility, which can get messy and costly. B12 does it all right in the design itself, so your site gets a head start on meeting accessibility standards. 

Top tools and resources to test your website’s accessibility

Web accessibility isn’t a one-time project; it requires continuous monitoring and ongoing accessibility compliance. The good news? You don’t have to figure all this out alone. 

The WCAG guidelines give you a solid playbook for accessibility, covering everything from images to navigation. Following these standards ensures your site joins the growing number of WCAG-compliant websites that prioritize inclusivity and usability.

If you want a quick check, try the WAVE accessibility checker. It’s a free tool and points out issues like missing alternative text or low contrast. Run WAVE before each major content update, not just at launch, to catch small changes that could break accessibility.

And for privacy, GDPR compliance checklists are super handy. They walk you through the basics of keeping customer data safe, which is key if you’re working with people across different regions.

By combining good editing habits with simple resources like WCAG checklists, WAVE, and AI-powered tools, you can keep your site accessible, compliant, and user-friendly over time. All without needing to be a tech expert.

Building an AI-powered website that’s ready for everyone 

With B12’s advanced tools, you don’t have to worry about the technical side of accessibility. Your site comes GDPR-ready and B12 designs it with AI website accessibility in mind, so every visitor can have a smooth experience. The setup is fast thanks to AI, and B12’s team of experts makes sure everything feels polished and ready to grow with your business.

Get started with B12 to build an inclusive, compliant website.