The best consulting blogs to follow in 2021 for growth tips

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The best consulting blogs to follow in 2021 for growth tips

All the blogs in this review come from the minds of leading experts in the consultancy field, and all of them are completely free to you right now. Take a few minutes to read through the reviews, and bookmark your favorites for further research.

December 01 · 10 min read

Consultants have the responsibility of keeping up with market events in their industry. As a consultant, your clients require you to be on the cutting edge of technology. Keeping yourself informed of industry events ensures you build a reputation as a knowledgeable consultant that offers organizations value.

However, a consultant’s biggest challenge is not maintaining the knowledge base – it’s finding new clients. As a consultant, you’re responsible for finding new clients to fill your pipeline. If you’re battling with lead generation, then it’s killing your business – and your reputation.

Fortunately, there is a wealth of resources online offering you strategies to help you promote your consultancy business. We decided to give your business a boost. We put together this list of the best consulting blogs to help you market your consultancy services.

All the blogs in this review come from the minds of leading experts in the consultancy field, and all of them are completely free to you right now. Take a few minutes to read through the reviews, and bookmark your favorites for further research.

#1 Betsy Jordyn – Consulting Matters – Mastering the Art and Science of Business

Betsy Jordyn is a newcomer to the consultancy industry, but she’s fast building a reputation as a thought-leader in the space. Her blog is an excellent example of a resource releasing useful information consistently.

Her blog is a wealth of information for independent consultants and agencies. It provides actionable insights into the greatest challenges facing consultants in today’s business environment.

We think Betsy’s claim to fame was her podcast, where she goes over topics relating to growing your consultancy business. She brings on notable guests that offer depth to the conversation, and you’ll learn something new with each show.

Betsy’s blog and podcast content come from 20-years of industry experience as one of the top consultants in her field. She’s spent time working with leading organizations like Disney, AAA, and Wyndham and transfers that knowledge through her blog for all consultants to enjoy.

#2 Consulting Success

Sam and Michael Zipursky are the founders of the Consulting Success Blog. Type and marketing search query into Google and you’re bound to see Consulting Success in the top-10 results.

This site has an established reputation as one of the leaders in consulting education and strategy development.

The Zipursky cousins have a reputation as marketing gurus, and the site features a functional design with an eye-pleasing aesthetic that draws your attention.

The range of content on the site is impressive, and you have an incredible archive of useful posts to go through. The authors have a depth of knowledge on challenges facing consultants in growing their business in 2021.

#3 Hinge – Professional Services Marketing Today

Consultants searching for innovative marketing ideas for professional consultancy firms get plenty of value from reading the Hinge. The Hinge has a slew of easy-to-read content covering various topics, including thought leadership, management, and marketing.

Hinge’s blog, “Professional Services Marketing Today,” offers posts on marketing and brand building exercises for consulting firms. The content goes in-depth, providing actionable strategies that bring real results to your business.

With Hinge, you get a vast resource of posts written by experienced, qualified, and competent consultants. We recommend this site as a top resource for agencies and independent consultants looking to improve their knowledge and skills base.

#4 David Fields – Irresistible Consulting Moments

David has vast experience in consulting, and it shines in his blog content that’s easy to digest. The blog contains posts written for the independent consultant, with a writing style like what you would expect from a mentor or coach.

The blog offers new content every week, with easy-demonstrations unpacking the complexities of problems business consultants and business owners face in their organization.

David uses animations to simplify things, keeping your attention through the educational process.

#5 Chad Barr – Chad’s Blog

Chad Barr has a reputation as a thought-leader and top digital marketer in the social media space. He’s the author of the best-sellers “The Bridge to Web Success” and “Million Dollar Web Presence.”

His website runs a blog where Chad discusses everything he learns as he works with leading consultants in various industries all around the globe.

Chad’s posts have a casual writing style, with content that’s easy to consume and applicable across all consulting industries.

#6 MBO Partners Consulting Blog

MBO Partners is a popular software solution for business operations in a variety of industries.

The company runs a blog on its website, offering useful content for consultants and independent professionals.

The posts cover various topics, from the financial and legal requirements of opening a business to marketing and sales strategy development. The site focuses on individuals rather than agencies or corporates.

The content’s depth on the blog will blow your mind, with plenty of actionable ideas you can execute right away.

#7 Jacq Hackett Consulting Blog

Jacq Hackett is a successful consultant, working with individual consultants in the public sector.

Her blog offers useful posts and information on strategy development to grow your business. Jacq credits her success to having access to mentors early in her career.

She believes that mentorship provides a fast-track to success in business, regardless of the industry or niche. Her blog aims to help consultants with guidance on a range of issues causing bottlenecks in your growth.

#8 Rattleback

Jason Mlicki is the Rattleback blog founder, and he’s the top content contributor on the site. Jason offers a wealth of articles on how to market your consulting business effectively.

The blog posts feature strategies for marketing professional services, and it’s not a consultant-specific website. However, the principles work for all service businesses, including consultants.

Jason ties together concepts on digital marketing and brand building exercises that are easy for consultants to digest.

The ideas are straightforward, offering you the chance to execute them immediately and see the results.

#9 Actionable Consultants

The Actionable Consultants blog is a leading online resource for professional consultants operating in the business sector.

The site offers interesting insights on the future of business and the developments they expect to come in the future of work.

The sight has a futurist writing feel, with excellent articles written by leading consultants with decades of business experience.

The Actionable Consultants blog offers you pragmatic solutions and insights into structuring your business in a dynamic, competitive environment.

#10 Action Plan Marketing Blog

Robert Middleton operates the Action Plan Marketing blog. Robert has decades of experience in consultancy, working in some of the world’s top firms.

His blog is a top resource for professional consultants looking to get more leads and expand their business.

The Action Plan Blog offers content geared to marketing your business effectively, with years of posts providing useful information that’s still relevant in today’s business environment.

Robert can teach you how to build yourself into a personal brand, increasing demand for your consulting services.

#11 Consultant Journal

The Consultant Journal is another top resource for innovative solutions to consultancy problems.

This site offers you a collection of e-books, posts, and courses designed to expand your knowledge base in various management consultancy competencies.

The management consulting blogs have no fluff, and it comes packed with useful information consultants can implement in their business. The posts are straightforward, getting to the point without waffling on to fill word counts.

#12 Kai Davis’ Blog

Kai Davis has a reputation for being one of the most positive, friendly bloggers on the internet. His blog offers consultant’s marketing tips to grow their business.

He specializes in producing content to enhance your marketing efforts. We highly recommend his work on “cold emails” and practical advice o how to achieve results using direct outreach strategies on social media like LinkedIn.

Kai’s world-class blog contains dozens of effective strategies that are easy to implement in your business, helping you capture more clients.

His work on lead generation strategies is some of the best we’ve seen online, and the principles hold true across all consulting disciplines.

#13 Thought Leadership Resources

All consultants play roles as influencers and thought leaders in any industry. When clients need practical advice to enhance their business growth, they turn to consultants to show them what the firm is missing.

It’s natural for consultants to have curious, competitive, and intellectual personalities, and most of them are extroverts that want to help others.

It’s the passion for the job that keeps consultants getting up in the morning, ready to resolve new challenges.

The Thought Leadership Resources blog titles itself as “Your Expertise Edge,” and it delivers on that claim with a resource offering plenty of advice and insight for consultants that want to improve their leadership skills.

Leadership is a critical skill for many consultants, and it takes a lifetime to master.

Some of the website’s enthralling topics include; “how to land speaking engagements” and “how to publish an article in the media your clients read.” There are plenty of articles covering effective blogging and social marketing skills needed to dominate your industry with your online marketing efforts.

The site’s contributors are all MBAs and experienced journalists, bringing you top-draw content for free.

#14 Consultant’s Mind

Consultant’s Mind is a blog written for consultants by consultants.

It offers a huge selection of content, with practical, straightforward solutions to various consultancy problems experienced across all industries.

You get short, punchy posts featuring a simple design template that captivates your attention while remaining easy on the eyes. This blog has a somewhat cult-following among consultants, with stimulating content that’s easy to consume.

The blogs focus on a variety of consulting topics, with a focus on management consulting. Consultant’s Mind provides everyday insights into industry issues, with great advice on planning strategies to succeed with your clients.

Other noteworthy consulting blogs to follow for growth tips in 2021

As a consultant, you need to stay informed on the latest industry developments. Therefore, it’s vital to stay “plugged in” to various online resources to expand your knowledge base continually.

Here are a few of the top web resources we recommend you bookmark right away.

  • McKinsey Featured Insights – The cutting-edge of consulting information from the leader in global consulting.
  • McKinsey Quarterly – A weekly publication from McKinsey, offering a deep dive on a range of current consultancy issues facing consultants in all industries.
  • Bain Insights – This well-known consulting firm brings you news and insight into the consulting industry and actionable suggestions on coping with challenges affecting your business.
  • BCG Henderson Institute – This key player in consultancy brings you a newsletter featuring ideas, insights, and views from leading resources worldwide.
  • Tom Peters – A personal blog from the pen of the most-successful McKinsey consultant to ever walk the halls of the establishment. Author of multiple best-sellers, Peter’s now writes full-time on his blog, providing a wealth of information for consultants in any industry.
  • Steve Shu Consulting – This management consultancy firm has a blog offering excellent and informative insights on technology and business strategy.
  • Tom Spencer – A top personal blog for consultants living and working in Australia.
  • NY Times Bits – The world’s most famous news brand offers consultants news straight out of Silicon Valley.
  • Wired – A well-established platform discussing various topics around the integration of technology to the business environment.
  • Harvard Business Review – The Harvard Business School is a leader in academic research on the subject. It offers an invaluable resource to all consultants in the business sector.
  • MIT Sloan Management Review – The prestigious MIT Business School offers its ideas on technology and how it shapes the business environment. It provides key insights for consultants and managers.
  • MIT Technology Review – Another review from the leading technology university in the world, The Massachusetts Institute of Technology. The publications look at the cutting edge of technology and potential applications in all sectors.
  • TechCrunch – A daily news site that offers interesting articles on various technology topics and how tech influences our evolution as human beings.
  • Futurism – Providing you with insights on technological developments shaping the future of work.
  • MediaRedef – A platform curating news articles from various technology sources across the internet.

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