Build an AI website in 60 seconds

Search engine optimization is changing fast, and with AI-built websites becoming more common, it’s easy to feel like keeping up with all things SEO is a full-time job. Did you know that over 80% of marketers believe in leveraging AI for SEO? 

An AI website SEO checklist is a simple way to make sure your pages are ready to rank. Tools like B12 make it even easier by giving you built-in SEO-friendly features. This guide breaks down everything you need to know about SEO for AI-built websites, step by step.

Why SEO is critical — even for AI websites

Just because your website is built with AI doesn’t mean SEO isn’t important. AI can pump out content fast, but even the smartest AI systems can’t automatically make sure people actually find it or that it matches what they’re searching for. 

Organic traffic is still one of the best ways to grow your business, alongside channels like email marketing, and get real ROI. Without proper SEO, even the best AI content can sit unnoticed. 

Focusing on things like search intent, keywords, and site structure makes sure your AI content actually reaches the people who matter.

AI website SEO checklist for 2025

Use this AI website SEO checklist for 2025 to make sure your site’s set up for success. For local businesses, optimizing your site along with your Google Business Profile helps you show up in maps and search results. 

Optimized page titles and meta descriptions (auto-generated in B12)

Good titles and descriptions can make your pages more clickable. It’s worth following these steps:

• Include your main keywords naturally
• Make sure the title and description actually match what’s on the page
• Keep titles around 50-60 characters, meta descriptions around 150-160

Example: Instead of a vague title like “Home | My Business”, use something specific: “Affordable Landscaping Services in Austin | GreenScape”. 

Mobile-first design

Most people browse on their phones, so Google looks at your mobile version first. Mobile-friendliness is also a big part of Core Web Vitals. AI-built websites like B12 usually handle this automatically, but double-check that:

• Text is easy to read on small screens
• Buttons and links aren’t too tiny
• Images scale correctly and don’t slow things down

Example: Open your site on your phone. If you need to zoom in to read text or if a button is too small to tap, it needs fixing. 

Fast loading speeds

No one likes a slow website. Pages that take forever to load can frustrate visitors and hurt your SEO. To keep things speedy:

• Compress images and videos
• Keep JavaScript and CSS light
• Use server-side rendering, caching, and a CDN if you can

Example: If you have a homepage banner that’s a 5MB image, compress it down to 500KB. Tools like TinyPNG can help. 

Structured data and schema

Structured data is a way to “talk” to search engine crawlers so search engines understand your content better. It can also help your site show rich results, like star ratings or FAQs, right in search results. 

Example: If you run a bakery, adding schema can show your opening hours, customer ratings, and even menu highlights directly in search results.

Content hierarchy with H1/H2s

Think of headings as the outline for your page. A clear hierarchy makes it easier for people and search engines to follow. Make sure:

• Each page has one main H1
• Subtopics use H2s and H3s properly
• Information flows logically

Example: On a blog titled “Best Ways to Optimize an AI Website”, the H1 would be the title itself. H2s could be “Improve Site Speed” or “Use Schema Markup.” 

Keyword mapping per page

Each page should match user intent and focus on one main keyword, with related terms sprinkled naturally throughout — including conversational phrases people use in voice search.

Example: Your homepage might target “AI website design services” while your blog post could target “SEO for AI-built websites.”

Internal linking

Linking between your pages keeps users exploring and helps AI crawlers and Google navigate your site efficiently. Some tips:

• Link from popular pages to newer or lower-ranking pages
• Use clear, descriptive anchor text
• Keep navigation simple

Example: In a blog about “AI Website SEO,” you could link to your “Web Design Services” page with anchor text like “check out our AI web design services.” 

Clear sitemap and robots.txt

A sitemap tells Google where to find your pages, and robots.txt tells it which pages to skip.

Example: Your sitemap might include all public pages like Home, About, Blog, Services, and Contact. Your robots.txt might block the indexing of admin or thank-you pages.

Google Analytics and Google Search Console setup

You can’t improve what you don’t track. Google Analytics shows who’s visiting, what they’re clicking, and how long they stay. Search Console shows indexing issues and which relevant keywords bring traffic. Set both up early and check them regularly.

Example: In Google Analytics, you might notice most traffic comes from mobile devices. That tells you to prioritize mobile optimizations. In Search Console, you might see that a page is getting impressions but few clicks — this might indicate that it’s time to rewrite that meta description.

How B12 simplifies SEO for you

AI auto-suggests optimized titles/descriptions

With B12’s SEO tools, you can whip up page titles and descriptions using the built-in AI content generator. They’re automatically written with search engines in mind, and you can tweak them anytime to make sure they sound right.

Built-in mobile optimization and fast-loading templates

No need to stress about your site being slow or clunky on phones. B12’s templates are already built to load fast and look great on any screen.

Easily editable content blocks with semantic structure

Every block of content is set up with the right structure, so Google gets it. All you need to do is drop in your words and make quick edits when needed.

Central SEO settings dashboard

Instead of hunting through menus, B12 gives you a central dashboard for all things SEO, so you can manage it without hassle.

Pro tips for AI website SEO success

Regularly refresh content with timely updates

Google likes sites that don’t look abandoned. Add a fresh blog post, swap in new photos, or update an old page every so often to show you’re active. Even small tweaks, like fixing a typo, updating a stat, or adding a quick note about something new in your industry, can keep your site feeling current and interesting.

Use analytics to guide changes

Instead of guessing what’s working, peek at your analytics. If a blog post is pulling in traffic, great — build on it. For example, see which topics get the most clicks or shares, and create more posts around those ideas.

Combine AI efficiency with expert SEO insights

AI tools make things fast, but it doesn’t replace good SEO strategies. With AI search results getting smarter, pairing automation with human SEO expertise ensures your site stands out. 

That’s exactly the approach B12 takes, blending smart automation with human expertise. As the B12 team puts it: “[B12 SEO] combines SEO experts with AI to offer you affordable, custom SEO services done for you, getting your website more traffic and more transactions.”

Stay ahead with B12

With B12, SEO is already baked in. That means your site’s set up to rank right from the start. Stick with this AI website SEO checklist, and you’ll stay visible on Google and draw in more visitors.

Optimize your AI-powered website today with B12’s SEO-friendly tools. Generate a full draft for free in less than 60 seconds!