Car dealership website template

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Build the site for Ridgeway Auto Group, an independent used-car dealership — browsing inventory and estimating a payment are the two things a visitor actually does here, so both need to be immediate, not buried behind a 'Contact for pricing' wall. For the hero, use a real photo of the actual lot at golden hour (rows of cars, dealership sign visible) rather than a single hero car on a white background. Overlay a bottom gradient (~30% opacity) for the headline: 'Quality used vehicles, honestly priced,' subheadline 'Every vehicle inspected, priced fairly, and ready to drive today,' with a search bar overlay (Make, Model, Price Range, Body Type) rather than a plain CTA button. Pair a confident condensed sans (Barlow Semi Condensed) for headlines and price tags with Inter for body copy — automotive sites benefit from a slightly technical, confident type feel rather than a soft serif. Ground the site in warm charcoal (#242220) as the primary surface for inventory cards, off-white (#F5F3EF) for the page background, and a single amber accent (#D98E2C) on CTAs, 'Great Price' badges, and active filters. Below the hero, build an inventory grid (photo, year/make/model, mileage, price, and an estimated monthly payment shown directly on the card, not just on the detail page) with filters for price, body type, and mileage. Individual vehicle pages should include a photo gallery, a Carfax-style history summary section, and an inline payment estimator (down payment slider, loan term, estimated APR) that recalculates live. The signature moment: each inventory card shows its estimated monthly payment in the accent color with a small 'as low as' label, and adjusting the down-payment slider on a vehicle's detail page animates the payment number counting up/down smoothly (300ms ease-out) rather than snapping instantly — small, but it's what makes the estimator feel like a real tool rather than a static disclaimer. Animate inventory cards with a staggered fade-up on scroll (200ms, 40ms stagger) and the payment counter as described; collapse both to instant states under prefers-reduced-motion. No placeholder vehicles or '2023 Sedan' — every make, model, price, and mileage should read as a real listing.

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